At its core, styling or staging is the process of creating exceptionally curated spaces within a home. This process can occur in many situations, whether it be for permanent residential styling or styling to sell.
According to research conducted by realestate.com, agents state that “home styling for sale is a trend that we have noticed over the past 10 years but has increased in popularity over the last five” (realestate.com.au, 2022). This drastic increase in popularity is credited towards the fantastic results homeowners and agents are receiving. Further statistics state that “investing 1% of the home’s value in staging, 75% of sellers saw a return on investment between 5 and 15%” (Home Advisor, 2022). Not only are homeowners seeing results of higher price points, but also the homes are on the market for a shorter period of time.
It is important to note that within the same research, real estate agents are now reporting that there has now been a change of expectation from the buyers, after watching widely popular shows such as The Block and monitoring Social Media sites such as Instagram. Therefore, this means the consumer has a higher set of expectations for the home to look ‘move-in ready’, right away.
As home staging and styling is showing no signs of slowing down, and with results like these, it’s no wonder homeowners and real estate agents alike are jumping on the bandwagon!
How it works:
Our process to styling a home is simple;
ARRANGE A FREE CONSULTATION WITH ONE OF OUR PROFESSIONAL PROPERTY STYLISTS
Firstly, a stylist will come and walk through the property. We will discuss the opportunities on how we can help highlight the best features and maximise the value of your property.
RECEIVE A QUOTE
We will then prepare a written quote based on your property requirements.
BOOK IN OUR SERVICE
Once the quote is approved, we organize a time for installation. This is determined based on when your property will be launched to market.
STAGING THE PROPERTY
On install day, our team will arrive to deliver the carefully selected furniture and staging pieces. During the staging process we set up everything so that the property is photo and open home ready.
Once your property is SOLD, our team will collect all the furniture for a smooth settlement transaction.
After our styling process is complete, you can expect to receive increased interest in the property and in turn, greater foot traffic to your open home. Consequently, this increases the potential to fetch a higher price for the property.