Why Season Plays A Role In Property Styling
With sudden shifts, seasons are said to significantly shift emotions and behaviour according to an article by The British Psychological Society.
Spring is one of the most active seasons in the Brisbane property market. With days getting longer and temperatures getting warmer, buyers grow motivated. Hence, it’s the perfect season to list your home. But first, let’s make sure it stands out from the crowd.
The goal for spring home staging is simple. We want to highlight the key features of the home while taking advantage of the highlights of the season: it’s light, fresh, and vibrant appeal.
In this article, we’ve listed down some tips and tricks to help your home stand out and connect in the crowded market.
1. Take advantage of Natural Light
The season is in your favour, and so is natural light. Spring light is soft and flattering so make the most out of it.
- Open all curtains and blinds
- Clean windows to maximise brightness
- Add mirrors to reflect light in dark corners
2. Add In Pops of Colour
Spring is a season of renewal. Reflect this into your property styling by swapping out warm wintery tones with incorporating gentle and soft colours inspired by nature, like:
- Fresh florals (Like tulips, eucalyptus, orchids)
- Citrus-inspired cushions, or pastel throws
- Art featuring soft greens and gentle blues.
This use of vibrant yet soft tones emphasises the season’s bright vibe without overwhelming the space. This type of approach appeals to what the Brisbane buyers are looking for.
3. Reset: Declutter & Refresh Key Zones
Spring, being a season for fresh starts, is a perfect time to get rid of clutter and make way for open spaces. Apply this technique by:
- Clearing surfaces (Like coffee tables or kitchen tables)
- Remove excess decor
- Refresh styling focal points: bed styling, and dining settings.
Light layering works especially well in spring. Elements like cotton throws, linen bedding, and woven textures help soften the space without the heaviness.
4. Add Subtle Scent & Sound
Scents and sounds influence mood and memory. This is why it doesn’t come as a surprise that both are considered a powerful weapons for home staging. Add these into your techniques:
- For scents, use light and clean scents like: citrus, fig, or linen
- For sound, play soft and ambient music for a relaxing feel.
These help buyers connect with the home better.
5. Style Outdoor Areas Too
Yup, outdoor styling is a huge selling point in Spring. Outdoor styling welcomes future buyers before they even step in. Maximise your outdoor spaces by:
- Add soft cushions to outdoor benches
- Add in a tray with lemonade or sparkling water
- Add in plants, lanterns, or string lights for atmosphere
This allows buyers to imagine entertaining guests.
Final Thoughts
With seasons shifting, so does our buyers. It is important to experiment with ways to connect with them. This makes seasonal property styling essential in helping buyers connect with your home.
Various seasons change, and with them, changes seasonal styling techniques to use.
Let’s Talk!
Let’s maximise your property’s appeal with expert property styling rooted in strategy and buyer psychology.
Want to know what styling would cost for your home? Contact Sell in Style Property Styling today and see how we can help you achieve outstanding results.