When selling a property, first impressions are everything. A buyer’s initial reaction can determine whether they see your home as a must-have or pass it by entirely. One of the most significant decisions you’ll make as a seller is whether to style your home or leave it as-is. Let’s dive into the risks, benefits, and return on investment (ROI) of home styling versus not styling, helping you make the most informed choice possible.
Home styling or staging in Brisbane is fast growing as an essential piece of the property selling process.
What is Home Styling?
Home styling, also known as property staging, is the art of designing a home to captivate potential buyers. This process involves furnishing and decorating spaces to showcase their full potential. A well-styled house highlights the best features of your property and creates an inviting atmosphere, helping buyers envision their future in the space.
When done right, styling transforms your home into a true show-stopper, making it irresistible to both homeowners looking to create their dream space and home buyers seeking a property that stands out. Thoughtful styling not only enhances the visual appeal but also creates an emotional connection, allowing potential buyers to envision themselves living there. Whether you’re preparing your home for sale or simply aiming to elevate its charm, a well-styled space ensures it leaves a lasting impression on everyone who walks through the door.
Who does not want to sell their house faster, right? Staging houses often leads to quicker transactions. Styled homes present a polished look that resonates with buyers, reducing time on the market.
Benefits of Styling a Home for Sale
- Enhanced Visual Appeal
- Styled homes exude a refined elegance and captivating charm, instantly grabbing the attention of home buyers both online and in person. Their thoughtfully curated appeal makes a lasting impression and sets them apart in the competitive market.
- Professional styling can transform awkward spaces into functional ones, showcasing the full potential of the property.
- Faster Sale
- In Brisbane, styled homes typically sell 30-50% faster than non-styled homes, according to local real estate agents.
- Higher Sale Price
- Data from Brisbane property reports indicate that styled homes can sell for 5 -15% more than non-styled homes, depending on the suburb and property type.
- Emotional Connection
- A styled home creates a warm, inviting environment that helps buyers form an emotional connection, making them more likely to make an offer.
Risks of Not Styling a Home for Sale
- Missed First Impressions
- Unstyled homes may fail to stand out in listings, especially when competing with professionally styled properties.
- Difficulty Visualizing Potential
- According to Brisbane-based property stylists, approximately 75% of buyers find it easier to visualise a property as their future home when it’s staged.
- Lower Offers
- Buyers might perceive a poorly presented home as less valuable, leading to offers that are 5-10% below the asking price.
Cost of Home Styling
The cost of home styling in Brisbane varies depending on the size of the property, the duration of the styling, and the level of furnishing required. On average:
- Styling a one-bedroom apartment might cost between $2,000 to $3,000.
- Styling a two-bedroom apartment might cost between $3,000 to $4,000.
- Styling a three-bedroom home can range from $3,500 to $5,000.
- Larger homes or luxury properties may require $5,000 to $15,000. While it’s an investment, the potential ROI often outweighs the upfront expense.
At Sell In Style, our data shows that styled properties typically sell within an average of 20 days. In many cases, styled homes can sell as quickly as a week or within a month, demonstrating the effectiveness of professional styling in accelerating the sales process.
If you’re thinking about staging your home, our Property Styling Packages are such a game changer! We offer a wide range of packages with set pricing to make it easy for the seller to understand, but also for larger homes, we offer custom packages ensuring we cater for all client’s needs.
We can say that home staging is more than just aesthetics. By enhancing visual appeal and creating an emotional connection, staging not only elevates the perceived value of a home but also reduces the time it spends on the market. For sellers, this just doesn’t mean achieving both higher offers and quicker results but also making a strategic investment with undeniable benefits.
ROI of Home Styling
Styled homes in Brisbane can increase perceived value, with some sellers reporting returns of 5 -15% above their asking price. For instance, a $750,000 property could achieve an additional $40,000 to $150,000 in sale price when professionally styled. Additionally, a quicker sale reduces holding costs, such as mortgage payments, utilities, and maintenance.
Here at Sell In Style, we take pride in our ability to transform properties and achieve remarkable results. On average, our styled properties sell within just 20 days, with some selling in as little as a week or within a month. Our strategic approach ensures every property we style stands out, maximising its appeal to potential buyers and delivering impressive outcomes.
When Not Styling Might Make Sense
While staging offers undeniable benefits, there are scenarios where not styling can be practical:
- Hot Markets: In a seller’s market, high demand may drive quick sales without the need for extensive styling, but keep in mind that styling could help sell for a higher margin.
- Budget Limitations: If styling is cost-prohibitive, focus on deep cleaning, decluttering, and simple repairs to enhance the home’s appeal.
- Major Renovations Needed: For properties requiring significant structural updates, the ROI from styling might not outweigh the expense.
Tips for Sellers Opting Not to Style
If styling isn’t in the cards, here are steps you can take to boost your home’s appeal:
- Deep Clean: Ensure every space sparkles and smells inviting.
- Declutter: Remove excess furniture and personal items to create an open and spacious feel.
- Make Repairs: Address minor issues, such as chipped paint or squeaky doors.
- Choose Neutral Decor: Simple, neutral tones appeal to a broader audience.
Styling houses for sale is more than just a trend.
Styling a home for sale can be a game-changer, enhancing its appeal and value. While it involves an upfront investment, the potential ROI often makes it worthwhile. However, not styling may be a reasonable choice in certain scenarios, provided sellers take steps to present their property in the best possible light. Ultimately, understanding your target market and local conditions will help you decide the best approach to maximise your property’s potential.
If you want to learn more or discuss further the benefits of home styling, we are here for you.
At Sell In Style, we specialise in creating luxurious, welcoming spaces that captivate buyers. Whether you’re selling a small studio or a whole villa, contact us today for expert advice and tailored staging solutions that can maximise your property’s potential!
It’s amazing how these little touches can completely transform a space and make it stand out to buyers.
You can contact us right now for a free styling consultation.
Phone Number: 0432 436 567
Email: info@sellinstyle.com.au
Submit your enquiries here.
Let’s achieve outstanding results together.